Half day, intensive Social Media workshop hosted by award-winning Interiors Blogger (The Pink House), Trainer (Lady of Social) & Content Creator (The Glebe House) – especially designed for the interiors market and property industry.
When: 10am – 2pm on Tuesday 25th April 2017
This workshop has been designed specifically for the interiors market and property industry. Be you an interior designer, estate agent, architect, interiors retailer, carpenter, stylist, builder, gardener or homeware brand, this is the training workshop for you.
Learn how to win more brand exposure and lift your digital presence, via strategic instruction and practical learning, direct from experienced Social Media trainer, well-known interiors blogger, and inside a Grade II listed Georgian home, renowned for its interior style.
Created by the Social Media specialists at Gertrude & Ivy, Social Slam is an intensive Social Media training event, featuring 3 key elements, for online success: Instagram, Influencer and Content Marketing.
There are just 15 places available at this workshop, ensuring there will be plenty of opportunity for attendees to ask individual questions, in small groups and via 1-2-1 support.
Book Tickets: Eventbrite
The Blogger, The Trainer, The Content Creator
Meet the Blogger: Meet the Blogger: Emily Murray launched interior design blog The Pink House in February 2016 and in October 2016 won Best Newcomer in the Amara Interior Blog Awards. Emily has worked extensively with fellow bloggers, PRs, brands, trade bodies and industry organisations. After less than a year, The Pink House became a profitable business, meaning Emily now spends less time working as a lifestyle journalist and editor (for such magazines as Stylist, Glamour and Grazia), although she still writes for relevant titles when it helps promote The Pink House. Emily looks forward to sharing her social media skills, blogging experience and ideas during the workshop.
Visit The Pink House blog here.
Meet the Trainer: Emma Jane Clark, experienced Social Media trainer and founder of award winning Digital Marketing agency: Gertrude & Ivy. Emma Jane is a straight-talking, dynamic speaker, who chooses to conduct training sessions in ‘plain-speak’. With her love of language and passion for Social Media marketing, Emma Jane builds vivid scenarios of everyday situations, with which anyone is familiar, to convey how real life social behaviour can be translated into the most successful social campaigns. Drawing on a wealth of campaign and training experience, Emma Jane shares valuable Social Media expertise, to both agency professionals and brand teams.
Meet The Content Creator: This special event will be hosted at Grade II listed Georgian converted coach house: The Glebe House London. This beautiful home is owned by interior designer, stylist, gilder and respected interiors writer and journalist, Alix Bateman. A detached house, The Glebe House London is nestled behind Clapham Old Town – a short walk from Clapham Common, Clapham North, and Wandsworth Rd tube stations. The Glebe House London is a boutique bed and breakfast and small events venue, playing host to a lively programme of events, workshops, film and photo shoots, sample sales, acoustic gigs and supper club nights. The property is awash with original period features and antique, vintage and retro finds, providing the perfect backdrop for creating content at the workshop, followed by a spot of lunch.
Meet Gertrude & Ivy: Est. in 2011 by Emma Jane Clark, this award-winning, boutique digital marketing agency has a strong track record of Social Media campaigns, particularly in the hospitality, luxury and lifestyle sectors – working with organisations of all sizes, across many sectors – from local businesses, to international brands.
Social Slam: Social Media Training Workshop
Date: Tuesday 25th April 2017
Time: Workshop 10am to 1pm – Lunch 1pm – Ends 2pm.
Tickets: Early bird £85+VAT (5 available) Standard £100+VAT (10 available)
Location: The Glebe House London
Book: Tickets via Eventbrite
INSTAGRAM Pro: Advanced level marketing tips and specific instruction, to help your brand increase reach, audience and engagement, on this powerful social network.
- Optimise your profile for maximum visibility and conversions
- Instagram Stories & Albums – features and benefits
- Targeted networking and community management
INFLUENCER Marketing: Emily will share insights from the perspective of an online influencer, while Emma Jane will bring her outreach campaign experience, to teach you the most effective ways to win coverage and support from online PR activity.
- Identify and assess the best influencers
- Make the correct approach
- Relationship management
CONTENT Creation: Covering both styling tips and practical photography, attendees will capture and post a high quality image during the session – following the trend for “shelfies”.
- Styling and lighting demonstration
- Photography tips and editing beyond the standard filters
- Trends and visual storytelling
LUNCH: After 3 hours of intensive learning, guests will be served a light lunch, hosted by the trainer, the blogger, and the owner of The Glebe House London. During the lunch, guests are invited to ask questions and discuss what has been taught during the workshop.
The Pink House: pinkhouse.co.uk
Location: Map Link